Turn Insight Into Action
Stadiums are essentially home to thousands of people – a willing audience enjoying a common interest – so a group open to engaging marketing campaigns. By sharing relevant content at events, stadium managers and promoters can use social media to gain awareness of events – but our social WiFi solution takes this one stage further..
An enhanced experience
Technofi encourages people to use their mobile device to sign into free WiFi using their social networking accounts. The venue can then see who is online, how often they attend events at the stadium and what they’re interested in. This data then allows the venue, promoters and advertisers to send relevant news and information to the audience, ranging from announcements about upcoming events, through to the travel updates when leaving the venue. All of this means an enhanced experience for the fans: Wayfinding apps point customers to drinks and food areas. Link spectators to the LED screens for increased interaction. Inform the crowd of other events as they are happening.
By sharing news around future events to people while they are there and redirects to dedicated pages, you can facilitate ticket sales while they’re enjoying a night out through targeted game-time advertising.
Organisers gain access to:
Analytical information as it is happening.
A clear picture of consumer behavior to maximize the customer experience.
Also with Technofi you can advertise on your wifi login page. To Know more click here
Benefits for Stadiums
How Technofi can enhance the stadium experience.