WiFi in Smart Cities
Cities worldwide are harnessing the power of telecommunications to maximize the use of WiFi for city-wide connectivity and smart resource allocation projects.
Digital technologies including Technofi help generate huge amounts of data that can be used intelligently by City officials.
For example, understanding traffic data to help improve services such as bus routes, street lighting or traffic flow, which can only be a good thing. It could help the city to move more easily, to adapt to change more quickly and become more ‘smart’ to the needs of the population. It will also help to reduce our impact on the environment.
Take this a step further, Technofi is already helping cities to talk directly to shoppers and tourists, offering promotions directly and in combination with centre retailers.
Retailers also collect this data to target these consumers directly, with more relevant offers delivered straight to their mobile device. By encouraging customer loyalty and customer engagement, the High Street may be revived. With online shopping booming and the High Street struggling to keep up, Smart City solutions could give the consumer a reason to return to bricks and mortar shopping.
Digital signage, played live advertising videos and wayfinding kiosks are also helping tourists. As a result, consumers stay longer, spend more money and keep coming back.
Cities that embrace the change will also reap the rewards financially.
The possibilities are endless and operational costs of delivering services will reduce.
Improved efficiency in transport, buildings and other public services.
Everything connected from street furniture to parking variable message signs.
Growth of open, accessible data that will be used to develop apps delivering information to people’s fingertips, via mobile devices.
Up to $40 billion will be spent on smart city technologies by 2016, making it an incredibly exciting market for businesses to be involved with. Cities that don’t embrace the digital evolution will fall behind and lose consumer dollar.
Airports with smart toilets which send alerts to cleaners.
Smarter highways with technology to monitor traffic and ease congestion.
Railways are looking at RFID sensors and tiny cameras, to report via WiFi when lines are obstructed or damaged.
Also with Technofi you can advertise on your wifi login page. To Know more click here
How Technofi can enhance the commercial experience.